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Download the Free Whitepaper 2010: The new ways to be found online from Francois Muscat on our dedicated Whitepapers download section and learn the new ways to be found online in 2010.

08 Feb
Social Media Marketing and the internet viewing public

Posted by Francois Muscat On February - 8 - 2010Comments

The internet viewing public has changed and shifted to social media and trust based social networks and channels. Business marketing is following this new trend. You can find millions of conversations happening every day through various social media channels. This is all done by a highly involved


Category: Social Media Marketing
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05 Feb
Make Social Networks Part of Your Marketing Strategy

Posted by Anton Koekemoer On February - 5 - 2010Comments

Make social networks part of your marketing strategy. Social Networks like LinkedIn, Facebook and Twitter needs to be part of your internet marketing strategies for your business. Traffic and personal connections from these Web 2.0 tools are just to big to ignore. There’s thousands of social n


Category: Social Networking
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05 Feb
Reasons why some websites fail

Posted by Francois Muscat On February - 5 - 2010Comments

Reports in the past has shown that 80-90% of all new business websites and blogs will fail to yield successful results. What is even more frightening is that most of these websites could succeed if planned and executed correctly. Why do these new websites fail? What goes wrong? Find below a couple


Category: Website Development
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05 Feb
Visiting Avax OS in Atlanta

Posted by Francois Muscat On February - 5 - 2010Comments

I just landed in Atlanta this morning at 07h15 after a 17 hour flight on route to San Antonio to deliver Digital Marketing training on the 9-10 February for local WSI Internet Consultants. Luckily the flight was empty and I had 3 seats to myself, so a quick sleeping tablet to knock me out was in ord


Category: Business Opportunity
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05 Feb
WSI Area Rep Training South Africa

Posted by Francois Muscat On February - 5 - 2010Comments

On the 24th February I will be conducting a training session for all WSI Internet Consultants in South Africa. We have a great turnout and will be meeting at the The Helderfontein Conference centre in Midrand We will be covering: How to conduct an online competitor analysis Preparing a cost effect


Category: Business Opportunity
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04 Feb
Creating the best topics to blog about

Posted by Francois Muscat On February - 4 - 2010Comments

If you are in the process of starting up a blog for your business or developing a blog, the most basic answer you should ask yourself is “What topics should I write about?” Marketing with your blog (Social Media), requires that you always write content that your clients/customers will fi


Category: Blogging
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03 Feb
Why small companies fail to market themselves on the web

Posted by Francois Muscat On February - 3 - 2010Comments

In the last couple of years, almost everything has changed in marketing. Traditional marketing with print yellow pages and newspapers is no longer effective. Yet most small companies have failed to convert to website and internet marketing according to a study done by Webvisible and Nielson in 200


Category: Online Marketing
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02 Feb
SEO strategy for business blogging

Posted by Anton Koekemoer On February - 2 - 2010Comments

Blogging is a two level marketing strategy. With a business blog, by writing unique informative blog posts you can reach a group of interested readers that traditional marketing and your website couldn’t reach. With a blog you can generate a tremendous number of valid backlinks to your websit


Category: SEO
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02 Feb
How to get more targeted traffic to your website

Posted by Francois Muscat On February - 2 - 2010Comments

Most online business have one common need and that is to get more targeted traffic to their website.  More traffic = more sales and business leads. The web is also one of the primary advertising mediums for most home based businesses. You might have a great looking website with all the bells and wh


Category: Online Marketing
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01 Feb
The difference between SEM and SEO

Posted by Francois Muscat On February - 1 - 2010Comments

Many people are confused because there are two phrases in the Internet Marketing community working together and they are often used interchangeably.  They are SEO (Search Engine Optimization) and SEM (Search Engine Marketing). There is a big difference between SEO and SEM.  SEM (Search Engine Mark


Category: SEO
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