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Archive for the ‘Digital Media Marketing’ Category

12 Mar
WSI South Africa Internet Summit 2010

Posted by Jamie MacLeod On March - 12 - 2010

Imagine a whole morning devoted to the understanding of new communications tools, facilitated by industry leaders with the foresight, insight and knowledge to help you implement them. You’ll walk away with a transformative view of the practical value of digital innovation: real-world possibilities


Category: Digital Media Marketing
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29 Jan
Social Media, Blogs and Relationship Marketing

Posted by Francois Muscat On January - 29 - 2010

Relationship marketing involves the building of relationships with your potential customers. You can do this with Social Media, your website or direct communication with your clients. Relationship marketing builds long term customers through regular communication. It has been proved that people pref


Category: Digital Media Marketing
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26 Jan
Opening of WSI Digital Marketing Training in Mexico

Posted by Francois Muscat On January - 26 - 2010

Hello Fellow WSI Internet Consultants. I have 3 short videos of the opening of our Digital Marketing Training in Mexico City for your viewing pleasure.  We have Carlos Guzman, WSI Area Representative for Mexico opening the  training session and introducing Maribel Guiste, VP of WSI Operations. Car


Category: Digital Media Marketing
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26 Jan
Feedback on Digital Marketing Training in Mexico

Posted by Francois Muscat On January - 26 - 2010

Well it was just a week ago that I was in Mexico City & Monterrey presenting my 2-day Digital Marketing training to just over 100 WSI Internet consultants. I missed my connecting flight back to South Africa due to technical problems with the plane but Delta eventually sorted it out. I have condu


Category: Digital Media Marketing
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"Businesses want to make sure every penny produces results," says Jamie MacLeod a WSI Internet Marketing Consultant  "For that reason, more and more money is being allocated to Internet marketing because it’s measurable and has proven to increase ROI." Out of all the choi


Category: Digital Media Marketing
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29 Oct
Internet Marketing MUST be an integral part of your advertising strategy

Posted by Jamie MacLeod On October - 29 - 2009

Gone are the days when business marketing was only all about ‘above the line’ marketing…. The Scenario is much changed now. Today, success is pretty dependent on online marketing or better to say ‘Internet Marketing.’ Done with more efficiency and incorporating ideas those are cost effecti


Category: Digital Media Marketing, Online Marketing
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04 Oct
I meet Jeffrey Eisenberg –Author of Waiting for Your Cat to Bark

Posted by Francois Muscat On October - 4 - 2009

During one of our lunch breaks at our WSI Excellence & Innovation convention I had the pleasure of sharing a table with Jeffrey. He is really approachable and a pleasant guy to talk to. We spoke about his book, Waiting for your cat to bark and discussed the persuasion ideas that he presented dur


Category: Business Opportunity, Digital Media Marketing
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05 Sep
Increase your search engine rankings

Posted by Francois Muscat On September - 5 - 2009

By taking full advantage of Search Engine and Social Media Optimization you are able to reinforce your website or brand presence on popular search engines without paying extra for it. Here are some steps you can take to optimize your website organically: Content Marketing A resource website should h


Category: Digital Media Marketing
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04 Sep
Relevant quality content for your website

Posted by Francois Muscat On September - 4 - 2009

If you have good quality content on your website, your search rankings will increase with the correct optimization.  To get quality content is to think creatively about the types of content you should upload to your website. One of the best ways to come up with content ideas is to do some research


Category: Digital Media Marketing
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03 Sep
Why is Social Media important?

Posted by Francois Muscat On September - 3 - 2009

Why is social media important to any business?  Social media is a way of getting others to talk about your services, brand or products.  It’s about finding your customers where they are.  Social media is not simply buying a banner ad campaign that runs on a social network. It uses marketing te


Category: Digital Media Marketing
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