Is livecasting the next move on social media for your business?

Is livecasting the next move on social media for your business?

Livecasting is a term used to describe streaming videos live on your company’s social media sites to allow your subscribers to see what’s happening in real time. Companies can also allow viewers to interact with the hosts of the video, submit comments or ask questions in order to make it interactive and it works to create a dialogue between the company and its customers. Livecasting is an excellent tool for a wide range of businesses and can be used for anything

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2nd Annual BCM & Disaster Recovery Conference

2nd Annual BCM & Disaster Recovery Conference

The Business Continuity Management (BCM) conference will be taking place on 11 – 12 July, 2012 at the Indaba Hotel in Fourways, Johannesburg. The event is aimed at promoting excellence in the business continuity profession and is endorsed by the Business Continuity Institute. I have been invited to present at the event where I will be discussing Marketing with BCM and using social media for strategic planning. Social Media and Business Continuity Management

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Live blogging and tweeting at the 4th annual social media marketing conference

The 4th annual social media marketing conference took place on 30 May – 1 June at the Indaba Hotel in Fourways. Organised by Corptrain, the conference had many great speakers who gave new insights into the world of social media marketing. [caption id="attachment_10080" align="alignnone" width="437" caption="Indaba Hotel is a great venue. As you can see, they even have peacocks who will entertain you during tea breaks."][/caption] On the first day of the conferenc

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Live tweeting and blogging at T-R-M’s social media boot camp

As many of you know, WSI regularly gives social media boot camps to clients, digital marketing consultants and basically anyone who’s interested in the type of work we do on a daily basis. These boot camps range from full day events to workshops and two hour strategy sessions. On Friday, 17 February, we gave a similar presentation to T-R-M, a company that specialises in customer relationship management for the automotive industry. T-R-M invited a number of their c

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