Tips for marketing on Google+

Tips for marketing on Google+

While all social media platforms have certain similarities, each one has its own set of benefits and weaknesses. Google+ morphs a lot of the cool features of the various platforms together, but you have to take the time to figure out what works and what doesn’t. To save you time, here’s a few best practice tips to marketing on Google+: Recommend links on your About tab: Don’t leave the About tab on your Google+ Page blank. You’ve got the option to recommend

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Why you need to install Google+ Direct Connect on your website

Why you need to install Google+ Direct Connect on your website

How do people find information about your business? They either pick up a phonebook, visit your website or they do a quick search for your business on Google. This can be frustrating – especially if there are multiple pages of content about your business and web surfers have to click through page after page to find your home page (or any specific information they’re looking for). Google is changing the way these algorithms work. If a user types a “+1” in fro

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How to set up your Google+ Page

How to set up your Google+ Page

So you’re interested in Google Plus and want to add your company to this increasingly popular social network? If you’re not already convinced, read my previous post about why Google+ is great for business. You don’t have to be a digital marketer or a tech fundi to add your business to Google+ – here are a few easy steps to get a business page up and running on this platform: Use a Gmail account: One thing that Google+ still needs to improve on is its ad

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Google Plus – a new platform for businesses

Google Plus – a new platform for businesses

Google Plus is rapidly gaining momentum. Since it launched in June 2011, over 40-million people have signed up to join this social network. While it’s still a far cry from the 800-million users that Facebook can boast with, it’s quickly gaining momentum, with businesses and marketers realising the potential of this niche network. What makes Google Plus cool is the fact that you can share content with your specific Circles, which allows you to created targeted me

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