Is livecasting the next move on social media for your business?

Is livecasting the next move on social media for your business?

Livecasting is a term used to describe streaming videos live on your company’s social media sites to allow your subscribers to see what’s happening in real time. Companies can also allow viewers to interact with the hosts of the video, submit comments or ask questions in order to make it interactive and it works to create a dialogue between the company and its customers. Livecasting is an excellent tool for a wide range of businesses and can be used for anything

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TED: The most effective way of getting your message out there via social media

TED: The most effective way of getting your message out there via social media

TED (Technology, Education, Design) began in 1984, far away from the world of social media, as a conference designed to bring industry leaders together to discuss fascinating ideas. In 2014, TED is as successful as ever and, with the help of social media, the conference is able to reach people around the world and share its speakers’ talks with millions of viewers. Via its Facebook, Twitter and YouTube pages, TED shares links, videos, information and more about ea

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Francois Muscat speaks at the Financial Education and Inclusion Summit

Francois Muscat speaks at the Financial Education and Inclusion Summit

The Financial Education and Inclusion Summit, promptly titled Financial Education and Inclusion Summit – Taking Money Matters to Our Children is a two day event held in KwaZulu Natal this week over two days. It is an initiative of the Provincial Treasury and Members of the KZN Financial Literacy Association, triggered to help the youth of today to learn healthy money management habits and be better equipped to handle saving and investing as future adults. WSI OMS

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LinkedIn is rolling out Influencer Posts to members

LinkedIn is rolling out Influencer Posts to members

LinkedIn announced last week that they will be making influencer posts available to their members. “Combined, our members have extremely valuable and varied experiences; however, their knowledge and expertise has not yet been captured and shared.” LinkedIn believes that by opening their publishing platform to members, it will encourage people to build their personal brands and share their industry insights. The professional networking site provided some

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Facebook buys the popular Whatsapp Messenger

Facebook buys the popular Whatsapp Messenger

The announcement was made on Facebook’s company blog that the social media giant would be acquiring Whatsapp. The buy is to increase Facebook’s world-wide connecting power and Facebook has vowed to let Whatsapp continue to run the way it always had. Jan Koum, the CEO of Whatsapp who had ironically applied for a job at Facebook earlier in his career and been unsuccessful, is to join the Facebook team as well after he hands over his company for $19 Billion

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It’s Facebook’s 10th Birthday!

It’s Facebook’s 10th Birthday!

We’ve known it as the ultimate social connector for years now and most people probably don’t remember life without or before Facebook. Started by a bunch of visionary students from Harvard, the social media platform has now become an institution. It benefits people all over the world personally and in business and this week, one of the most well-known, most used and most lucrative social networks turned 10 years old. From College dorm to 1.23 billion use

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SlideShare: The must have social media business tool

SlideShare: The must have social media business tool

A new hot trend is emerging for businesses looking to grow their customer base from social media sites. SlideShare is a powerful and popular document and presentation sharing site that allows companies to share their expertise with their consumers and build thought leadership among their target audience. It is a great social media tool for businesses and will continue to yield a great return on your investment. You can upload your presentations in Word and PDF files

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Has social media for business reached saturation point?

Has social media for business reached saturation point?

Analysts from around the world have been predicting something of a second tech bubble burst in the social media for business industry for some time now. However, it is yet to happen. In the day and age of micro-payments, it seems that even the most niche of start-ups are able to find the customers they need to stay alive. Social media is all around us these days and it’s being discussed incessantly around the world. Hundreds of businesses have been built social me

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The top photo-sharing social media sites for business 2014

The top photo-sharing social media sites for business 2014

With literally dozens of photo-sharing sites available today, which ones will stand out in 2014 and offer you the best social media investment? With so many sites available, one only needs to look at the excitement among users online to determine the viability and popularity of the sites that stand out from the crowd. There are many photo-sharing websites that are making a buzz online, so let’s look at the top photo-sharing social media sites that will take your b

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2014: Social media trends that will dominate business this year

2014: Social media trends that will dominate business this year

As the year draws to a close and millions of companies and employees wind down operations for the festive period, let’s have a look at 2014 social media trends and what to look forward to in the New Year. Many brands have come to understand the impact that social media can have on their companies. However there are still many who are dealing with the challenges that accompanies this reality. Some of the challenges that these businesses face include: Demonstrating

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