Visit Us On Twitter Visit Us On Facebook Visit Us On GooglePlus Visit Us On Pinterest Visit Us On Youtube Visit Us On Linkedin
Call us: +27 11 468 3138

Content Marketing Tips: It’s Practical and Profitable to Share Your Expertise Online

Posted by on Aug 11, 2015 in Content Marketing, Online Marketing | 0 comments

Content Marketing Tips: It’s Practical and Profitable to Share Your Expertise Online

Content marketing can be used quite successfully to launch your online “teaching” career! If you have expertise and want to share them online, it makes great profitable sense. What are you waiting for? For those who are a bit sceptical, below are our top 4 reasons why sharing your expertise online can be profitable:When presenting content media to the online world, you are presenting your content and expertise to a group of people who want to learn and want to

read more

A marketing guide to writing evergreen content

Posted by on Aug 10, 2015 in Content Marketing | 0 comments

A marketing guide to writing evergreen content

Evergreen content is considered to be ‘timeless;’ it’s expert opinions about a niche field, aimed at beginners who know little about the subject matter. The content you create needs to be easy to read, easy to understand and shouldn’t have to be updated (hence the ‘timeless’ idea). In order to write great evergreen content, make sure your articles are: Relevant If your content loses relevance over time, or with each passing trend, then it’s not good ev

read more

Content Marketing Tips: Creating Content That People Like to Share

Posted by on Aug 6, 2015 in Content Marketing, Website Optimization | 0 comments

Content Marketing Tips: Creating Content That People Like to Share

Content marketing has one main objective: to attract the attention of your target audience. Once you have their attention, the objective changes to engaging with the audience and converting interested parties into real leads and consumers. It’s just not enough anymore to post weekly 200 word blogs and hope that your target audience will find it and be interested in it. Content can be used for online marketing on your business blog, social media platforms and more.

read more

Social Media Marketing Tips: Effective Facebook Ads Landing Pages

Posted by on Aug 5, 2015 in Facebook, Social Media Marketing | 0 comments

Social Media Marketing Tips: Effective Facebook Ads Landing Pages

When it comes to social media marketing with Facebook Ads, you will need to have landing pages in place. These pages are created in order to achieve the following:Promote social media posts. Capture real leads. Drive resource downloads. Boost sign-ups for your service.While these landing pages might be doing their bit for your online marketing campaign, there are always ways in which you can improve on these pages and their conversion rates. Consider the followi

read more

Email Metrics that Matter to Your Online Marketing Campaign

Posted by on Aug 4, 2015 in E-mail Marketing | 0 comments

Email Metrics that Matter to Your Online Marketing Campaign

Email marketing can be highly successful for any business, but how do you really measure the success of your campaign? Of course you can ensure that your online marketing efforts are completely customized and optimized, but it is only the actual analysis of your data can reveal which areas of your campaign are really working for you and which areas aren’t. There are various email metrics that will affect the success of your campaign and with so much data available

read more

How to create an integrated email marketing campaign – and why you should

Posted by on Aug 3, 2015 in E-mail Marketing, Social Media Optimization | 0 comments

How to create an integrated email marketing campaign – and why you should

For many people, email is their preferred channel to interact with businesses. Email marketing is still one of the most effective ways to engage with existing and potential clients. One thing many people struggle with, however, is integrating their email marketing campaigns with their other marketing campaigns. While email marketing can be very effective, it doesn’t work well as a stand-alone medium. A few ways to do this are as follows:Integrate your social med

read more

Online marketing advice: Does your website need responsive website design?

Posted by on Jul 30, 2015 in Website Design, Website Optimization | 0 comments

Online marketing advice: Does your website need responsive website design?

As more and more individuals convert from laptop and computer users to mobile phone and tablet users, so increases the demand for responsive website design. Tablets and smartphones have completely changed how websites are designed, as the interaction between such devices and websites is very different to using a computer. Websites with responsive design take important factors into consideration, such as:Click vs. touch. Pixel resolution. Size of the screen. Adobe

read more

Online marketing tips: what your website needs in order to engage customers

Posted by on Jul 29, 2015 in Online Marketing | 0 comments

Online marketing tips: what your website needs in order to engage customers

Various social media aspects should be included in your website design in order to keep your customers engaged. The typical business model follows a simple pattern which includes finding the customer, engaging the customer, selling products and then keeping the relationship healthy and beneficial to both parties thereafter. How your consumers find your website is important and without relevant and valuable content, they simply never would. Websites are ranked on sea

read more

Five website design tips to make your website more engaging

Posted by on Jul 28, 2015 in Content Marketing, Website Optimization | 0 comments

Five website design tips to make your website more engaging

If you have an existing website that isn’t generating leads quite like you expected, perhaps it’s time to take a look at the actual website design and the content you have included on it. Below are five website design tips which will make your website more engaging and generate more leads and interest:Responsive design – if your website enjoys responsive design, it means it will be easily viewed on any mobile device or computer screen. It will automatically

read more

Create the ultimate content marketing team

Posted by on Jul 27, 2015 in Content Marketing, Digital Media Marketing | 0 comments

Create the ultimate content marketing team

Hiring the right people for a content marketing department is hard. If you want to get your business’ brand and name out there, then your content marketing team needs to possess a variety of skills. Here are four skills needed for exceptional content marketing: Analytical skills The best content marketing strategies are always being tweaked and optimised. You need people who can look at your Google Analytics and social media engagement levels to find out what is w

read more