Web design by WSI can improve your site’s search engine ranking

Web design by WSI can improve your site’s search engine ranking

At WSI our web design team knows that it isn’t enough to simply create a website anymore. With the competition for internet customers being more intense than ever, and with more people shopping online than ever before, it’s critical to ensure that your website is performing at its maximum efficiency. Your goals should be to increase traffic, attract and retain new visitors, retain repeat customers and achieve high rankings in search engine results. Think of your

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Three must-have apps for your mobile business

Three must-have apps for your mobile business

Whether you’re in the social media industry, the financial sector or run a chain of franchises – most people agree that things work a bit differently these days. People are constantly on the move, working from home, replying to e-mails on-the-go and global teams are becoming the norm. If this sounds anything like your business (or the direction your business is heading), you will soon need to start streamlining your business. Here are a few must-have apps that y

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Small business and social media: Which social network is right for you?

Small business and social media: Which social network is right for you?

Social networking has become a minefield for business owners who are not following the latest trends. Should you be on Facebook, Google+, LinkedIn, Twitter and Pinterest? Then what about Instagram, Foursquare and the rest? Developing a social media presence is important for business owners who want to engage with potential customers online, but many of them lack the knowledge to successfully engage with their online community. If you feel a little lost this Infograp

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Three important components of web design

Three important components of web design

Web design is an ever-evolving field that now involves so much more than simply setting up a website. It’s critical that you stay on top of the latest web design trends in order to ensure that your company’s website achieves good search engine rankings, drives traffic and attracts new and repeat visitors. You should think of your website as your company’s most valuable piece of real estate – there are millions of potential visitors surfing the web every day

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What makes a good tweet?

What makes a good tweet?

In the world of social media, Twitter is one of the most widely used and influential platforms. This micro-blogging site has made many people famous (and it’s also sunk quite a few big brands). While some people and brands use Twitter to leverage their personalities and online communities, many Twitter accounts never really gain traction. One could argue that they’re just not good at tweeting. So, what makes a good tweet? Here are a few pointers as to what the m

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Copywriting 101: How WSI creates quality content

Copywriting 101: How WSI creates quality content

Copywriting is an important component of your website – the content is what search engines use to deliver results and it’s what attracts new or repeat visitors. Your website’s content should clearly express your message and you want visitors to your site to be able to find the information they need quickly and without confusion. If the content on your site isn’t clear, there’s a good chance a visitor will click over to another page or simply do another sea

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The stricter the competition, the more essential Website Analytics becomes

The stricter the competition, the more essential Website Analytics becomes

In today’s highly competitive environment your business cannot afford not to maximize the benefits found online. Website analytics is an effective way to measure how well your business is leveraging its online presence to grow its customer base. Using website analytics, you are also able to gain a better understanding of your customers’ behaviour online. Today’s consumer looks online before making any purchasing decisions. In other words, most consumers resear

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How to reach your target market by using social media

How to reach your target market by using social media

Social media is an ever-evolving phenomenon and the trends change on a frequent basis. By creating and maintaining a constant presence on various social media channels, such as Facebook, Twitter, Youtube and Tumblr, you can establish long-lasting relationships with fans and customers and find new ways to advertise yourself. At WSI, our social media experts can help you develop a long-term social media strategy designed to reach your target market. Building a loyal a

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Drive traffic to your site and attract customers with professional copywriting

Drive traffic to your site and attract customers with professional copywriting

You want your website to stand out from the rest and copywriting is an important component. With millions of people using the internet daily, the opportunity for you to drive traffic to your site and attract new customers is great, you just have to be certain your site’s content is performing at its maximum ability. At WSI our professional copywriters will work with you to establish your target audience, generate relevant keywords and search terms and create high-

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How web design professionals at WSI can improve your website

How web design professionals at WSI can improve your website

Whether you already have a website or are creating a new one, WSI’s web design team is here to ensure that your site is high-performing and working at its maximum efficiency. Your website is what represents your company on the internet and millions of people have the potential to view it every day. Think of your website as your most valuable piece of internet property; you have to maintain it and make sure it’s up to standard in order to be certain it stands out

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