Using LinkedIn for business networking

Using LinkedIn for business networking

LinkedIn is a professional social network that everyone in business who is growing their business should be using. LinkedIn is a social networking channel similar to Facebook and Google+, but still very different. What makes LinkedIn so different is that it has become the accepted channel for professional online networking. If you have a profile and it is not yet fully optimized, spend some time building up a complete profile. Your profile on LinkedIn is one of the

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Part 1: Marketing on Pinterest

Part 1: Marketing on Pinterest

Pinterest is already a very big deal for many internet marketing agencies and brands, but it is new, and it might just be a passing trend.  Maybe it doesn’t have the right audience for your brand. Before you start spending too much time on Pinterest, do some research and check if it will work for your business. Whether or not you decide to start using Pinterest, this network can spur your brand and company to use more images in your marketing campaign. If you

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How much is your social network fans worth?

How much is your social network fans worth?

A couple of years ago when users and marketers were still trying to figure out and understand how “social media marketing” will be impacting them, did they really think it is going to turn out this way? After that you found those same people in conference rooms spread around the world, saying things like “Ok…we have a LinkedIn profile and a Facebook account. Now what?”. After many discussions, these people decided that the best thing to

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Using LinkedIn with your social media marketing campaign

Using LinkedIn with your social media marketing campaign

LinkedIn is a professional social network with over 100 million users. This network allows you to make connections and find new business at a faster rate and reach new areas you want to reach than traditional internet marketing ever could. In today’s digital business lifestyle, being a bit “Web 2.0″ savvy goes a long way. LinkedIn is an excellent channel if you want to reach specific people. It should never be used as mass market broadcasting as th

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How to use LinkedIn with your SMM strategy

How to use LinkedIn with your SMM strategy

LinkedIn is a professional social network that everyone should use if they want to grow their business online. LinkedIn is very different to other popular social networks such as Facebook as it has become the norm as the universal business network. One of the most important keys to network on LinkedIn is to spend some time and building up your profile to be 100% complete. Your profile on LinkedIn is one of the central ways that others will find and network with yo

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