WSI Simply Social

we simplify the internet

04 Oct
I meet Jeffrey Eisenberg –Author of Waiting for Your Cat to Bark

Posted by Francois Muscat On October - 4 - 2009

During one of our lunch breaks at our WSI Excellence & Innovation convention I had the pleasure of sharing a table with Jeffrey. He is really approachable and a pleasant guy to talk to. We spoke about his book, Waiting for your cat to bark and discussed the persuasion ideas that he presented dur


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03 Oct
WSI E&I Franchise convention – Best presentation award

Posted by Francois Muscat On October - 3 - 2009

My dream came true on day 2 of the Excellence & Innovation conference. I finally got the opportunity to present in the USA to over 300 people in attendance. I also won the best presentation for the conference which was a real bonus for me. My presentation title: Leveraging Social to enhance your


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Well now we have Michael Richards getting ready to present to us. Last night Michael & his wife Ellen walked off with no less that 3 awards. This is is an outstanding achievement for them as they only started their franchise in the last 2 years. Michael used to work in Ronnie Adelman’s office


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30 Sep
WSI E&I Franchisee convention – Jeffrey Eisenberg on Persuasion architecture

Posted by Francois Muscat On September - 30 - 2009

What a treat, WSI have arranged Jeffrey Eisenberg as our keynote speaker for today. His first presentation is on Persuasion Architecture, Adding value as a consultant. He says that most Internet Marketing consultants overcomplicate things by focusing on technology. Rather add value by asking “when


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Well last night Neal won a couple of awards, congratulations. His presentation today covers the critical principals for Pay Per Click success. His client was spending $55,000 a week on Pay Per Click, that’s impressive. The client said to Neal if you get me more sales they will spend more money. Th


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30 Sep
WSI E&I Franchise conference – Francois Muscat wins two awards in Orlando

Posted by Francois Muscat On September - 30 - 2009

What a great time we had at last night’s annual WSI Excellence & Innovation awards evening. The standard of the  submissions by the nominees was really high and it was great to see a number of new ICs come through and win numerous awards. I had 6 nominations so you can imagine how my hea


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29 Sep
WSI E&I Franchise conference – Darren Kinkaid 4400% increase in leads

Posted by Francois Muscat On September - 29 - 2009

I met Darren a few months back and he conducts a very popular talk show every fortnight for the WSI community. Last month I was invited as a guest speaker and it was really exciting to be interviewed by Darren. He does the interview really well especially since its all online. Darren has been an IC


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29 Sep
WSI E&I Franchise conference – Eric Cook on Selling conversion architecture strategies

Posted by Francois Muscat On September - 29 - 2009

I had the pleasure of interviewing Eric yesterday and will post that podcast in the day or so after I remove some of the wind noise. Well Eric is quite an accomplished athlete doing triathlons so it seems that he has developed a good balance between personal & business goals. His presentation t


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28 Sep
WSI E&I Franchisee conference – Drew Himel using Social media to generate leads

Posted by Francois Muscat On September - 28 - 2009

Drew is a new WSI Consultant who is rapidly making a name for himself in our network. I have listened to Drew present on social media a number of times this year and I guess the youngsters today just ease into social media a lot easier than some of us older guys. His presentation covers the followin


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28 Sep
WSI E&I Franchisee Conference – Neal Lappe’s experience on Social Media

Posted by Francois Muscat On September - 28 - 2009

Here we are after lunch and listening to Neal sharing his experiences on managing your online reputation. The message is that if you live by social media, you can die by social media. An interesting comment I think. Neal goes on to say that when you are blogging, twittering and want to get good tra


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